We’re proud to unveil our new brand identity and website – a bold, refined expression of who we are, what we stand for, and those we’re here to partner with.
After decades spent honing our craft, we’ve distilled our proposition down to one powerful idea: “Win the decisions that matter.” Because success hinges on the choices others make about you – and brand is the most powerful tool in shaping those choices. That’s our speciality.
At the core of our new identity is the logotype. Look closely, and you’ll spot an arrow in the negative space of the letter ‘c’ – a symbol of the precision in our approach and the impact we create. We collaborated with renowned lettering artist Dan Forster to execute the final version.
Our refreshed visual style captures our personality: sharp and professional, with a twist of good humour. Our new colour palette is warm and approachable, and the illustrated elements – created in collaboration with illustrator Ryan Todd – bring a touch of character and wit.
This new website showcases the kind of work we do best – and the ambitious, growth-minded leaders we love to partner with.
We hope you enjoy exploring it and seeing where this next chapter takes us.
Huge gratitude to our extended team of collaborators:
Website build: Hambly Freeman
Illustration: Ryan Todd and Bewilder
Typography: Dan Forster
