Bridgend Athletics

Visual identity

Bridgend Athletics is a self-funded community sports club formed in the 1950s. They offer a fun, educational and competitive environment for both junior and adult athletes – many of which have represented Wales and Great Britain at Commonwealth and Olympic games.
Athletics club logo on branded flag
White athletics club logotype against blue background

Yellow branded athletics club vest with two blue stripes against a grey background
Selection of brand images for athletics club
Two branded athletics club t-shirts with different designs set against a grey background
Photo of junior athletes wearing branded athletic club vests sprinting on running track
Female junior athlete throwing shot put wearing branded athletics club vest
Junior female athlete crossing finish line of 10k race wearing branded club vest

The new identity has not only given us a more professional look, it has helped to raise the bar for the future aspirations of the club.

Steve Brace, former Olympic athlete

What we did

Visual identity
Photography

Our collaborators

Remco Merbis, photography

Work